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12 April -- RedShark: Something for the weekend (http://www.redsharknews.c=
om?utm_source=3Dwww.lwks.com+subscribers&utm_campaign=3Db3a5b66616-RSN_Wee=
kend_19_Apr12&utm_medium=3Demail)
__________________________________________________________

:: This weekend's big story: Sony reveals its new 4K consumer camera forma=
t
(http://www.redsharknews.com/technology/item/624-sony-reveals-its-consumer=
-4k-camera-format?utm_source=3Dwww.lwks.com+subscribers&utm_campaign=3Db3a=
5b66616-RSN_Weekend_19_Apr12&utm_medium=3Demail)

Buried in the deluge of information from Sony at this hear's NAB was a pre=
ss release detailing the new compression format that they intend to use fo=
r their consumer cameras. It's related to their high-end XAVC 4K codec but=
 with a user-friendly MP4 wrapper. This is important because it signals th=
at Sony has plans for consumer and prosumer 4K cameras in the near future.


:: Other stories...

Crucial release 1TB SSD for $600
(http://www.redsharknews.com/technology/item/622-crucial-release-1tb-ssd-f=
or-$600?utm_source=3Dwww.lwks.com+subscribers&utm_campaign=3Db3a5b66616-RS=
N_Weekend_19_Apr12&utm_medium=3Demail)

The best picture you can get
(http://www.redsharknews.com/technology/item/619-the-best-picture-you-can-=
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The new Atomos Samurai Blade
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ekend_19_Apr12&utm_medium=3Demail)


:: From the Editor, David Shapton

We're packing up after an extraordinary NAB, where 4K was by far the bigge=
st story. It was everywhere, and there were even end-to-end production sol=
utions such as the one by Blackmagic. And the biggest surprise? Most peopl=
e we spoke to thought that 4K was just the intermediate stage on the way t=
o 8K.

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As usual, you're welcome to write to me directly at david.shapton@redshark=
news.com.

__________________________________________________________


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=09=09=09=09=09=09=09=09=09=09=09<td width=3D"600"><a href=3D"http://edits=
hare.us1.list-manage1.com/track/click?u=3D8fa9d1e820cf2c96400c61166&id=3D6=
9301d4fdf&e=3D8f54ce8b18" target=3D"blank"><img src=3D"http://www.lwks.co=
m/emailimages/banner_redshark2.gif" alt=3D"RedShark Weekend Roundup" width=
=3D"600" height=3D"71" border=3D"0"></a></td>
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</td><td width=3D"70" style=3D"background:#FFF; "></td></tr>
=09=09=09<tr><td width=3D"10" height=3D"40" style=3D"background:#4f5257;">=
</td><td width=3D"70" style=3D"background:#4f5257; color:#FFFFFF; line-hei=
ght: 40px; font-size: 18px; font-weight:bold; font-family: Arial, Helvetic=
a; " valign=3D"middle">Apr 12</td></tr>
=09=09=09<tr><td width=3D"10" height=3D"15" style=3D"background:#000000; v=
ertical-align:top;"><img src=3D"http://www.lwks.com/emailimages/corner.gif=
" height=3D"10" width=3D"10"> </td><td width=3D"70" style=3D"background:#F=
FF;"></td></tr>=09
=09=09</table>
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=09<td width=3D"20" style=3D"background: #FFFFFF;"></td>
=09<td width=3D"510" style=3D"background: #FFFFFF; vertical-align:top;">
=09=09<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
=09=09=09<tr><td height=3D"30"></td></tr>
=09=09=09<tr><td><span style=3D"font-size: 25px;line-height: 30px; font-fa=
mily: Arial; color:#000; display: block; padding-right: 30px;">RedShark: S=
omething for the weekend</span></td></tr>
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or:#FFF">
=09=09=09=09=09=09=09=09=09=09=09
=09=09=09=09=09=09=09=09=09=09=09=09=09<table border=3D"0" cellpadding=3D"=
0" cellspacing=3D"0">
=09=09=09=09=09=09=09=09=09=09=09=09=09<tr><td style=3D"padding-left: 30px=
; padding-right:30px; padding-bottom:10px;">
=09=09=09=09=09=09=09=09=09=09=09=09=09
=09=09=09=09=09=09=09=09=09=09=09=09=09<span style=3D"font-size: 12px; lin=
e-height: 16px;">


<span style=3D"font-size: 12px; line-height: 17px; color:#000;">




<a href=3D"http://editshare.us1.list-manage1.com/track/click?u=3D8fa9d1e82=
0cf2c96400c61166&id=3D7936682a7d&e=3D8f54ce8b18" target=3D"blank"><img sr=
c=3D"http://www.lwks.com/emailimages/sony_xavcs.jpg" width=3D"540" height=
=3D"304" border=3D"0" alt=3D"Sony reveals its new 4K consumer camera forma=
t" title=3D"Sony reveals its new 4K consumer camera format"></a>
<p><span style=3D"font-size: 18px; line-height: 24px;"><strong>This weeken=
d's big story:</strong><br> <a href=3D"http://editshare.us1.list-manage2.c=
om/track/click?u=3D8fa9d1e820cf2c96400c61166&id=3Dee84a89c59&e=3D=
8f54ce8b18" target=3D"blank">Sony reveals its new 4K consumer camera format</a></s=
pan></p>

<p><strong>Buried in the deluge of information from Sony at this hear's NA=
B was a press release detailing the new compression format that they inten=
d to use for their consumer cameras. It's related to their high-end XAVC 4=
K codec but with a user-friendly MP4 wrapper. This is important because it=
 signals that Sony has plans for consumer and prosumer 4K cameras in the n=
ear future. </strong></p>

<br>
<span style=3D"font-size: 15px;"><strong>Other stories...</strong></span>


<p><a href=3D"http://editshare.us1.list-manage.com/track/click?u=3D8fa9d1e=
820cf2c96400c61166&id=3D01ade88dcc&e=3D8f54ce8b18" target=3D"blank">Cruci=
al release 1TB SSD for $600</a> </p>
<p><a href=3D"http://editshare.us1.list-manage.com/track/click?u=3D8fa9d1e=
820cf2c96400c61166&id=3Db3f06e1396&e=3D8f54ce8b18" target=3D"blank">The b=
est picture you can get</a></p>
<p><a href=3D"http://editshare.us1.list-manage.com/track/click?u=3D8fa9d1e=
820cf2c96400c61166&id=3D0159e249af&e=3D8f54ce8b18" target=3D"blank">The n=
ew Atomos Samurai Blade</a></p>


<br>
<span style=3D"font-size: 15px;"><strong>From the Editor, David Shapton:</=
strong></span>

<p>We're packing up after an extraordinary NAB, where 4K was by far the bi=
ggest story. It was everywhere, and there were even end-to-end production=
 solutions such as the one by Blackmagic. And the biggest surprise? Most p=
eople we spoke to thought that 4K was just the intermediate stage on the w=
ay to 8K. </p>

<p>Before you express an opinion on 8K - make sure you see it first. And t=
hen let RedShark know what you think!</p>

<p>Apart from making a habit of visiting <a href=3D"http://editshare.us1.l=
ist-manage.com/track/click?u=3D8fa9d1e820cf2c96400c61166&id=3D4b8942d058&e=
=3D8f54ce8b18" target=3D"blank">www.redsharknews.com</a>, here's what you=
 can do to make sure you don't miss anything: <a href=3D"http://editshare.=
us1.list-manage2.com/track/click?u=3D8fa9d1e820cf2c96400c61166&id=3D24bc74=
77a9&e=3D8f54ce8b18" target=3D"blank">follow us on Twitter</a>, because e=
very single story is posted there. Our Twitter address is @redsharknews. Y=
ou're welcome to <a href=3D"http://editshare.us1.list-manage.com/track/cli=
ck?u=3D8fa9d1e820cf2c96400c61166&id=3Dbb37890b8b&e=3D8f54ce8b18" target=
=3D"blank">follow us on Facebook</a> as well.</p>

<p>As usual, you're welcome to write to me directly at <a href=3D"mailto:d=
avid.shapton@redsharknews.com">david.shapton@redsharknews.com</a>.</p>


</span><br>
</span></td></tr></table>



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